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I’ve always loved the feeling of being at the beach all day.
Salt water. Sun on your skin. Music playing. Good people around you. The feeling of being fully present for a few hours.

But I started noticing that the best beach days usually ended the same way — exhausted, dehydrated, sun-drained.

There were products for workouts. Products for sleep. Products for energy. But nothing really existed for what your body goes through after spending hours in the ocean and sun.

So this started as a simple idea:
What if recovery after the beach became its own ritual?

Not another overly synthetic sports drink.
Not a sugary gas station beverage.
Something clean, and functional, with vitamins to help you rehydrate, replenish electrolytes, support skin recovery, and reset your body after long days in the sun

Blue Hour was built around that feeling.
That moment after the beach when the sky changes color, everyone’s tired in the best way possible, and the day starts slowing down.

This is for the people who never want to lose that feeling.

If this is something you'd want, please enter your email and we'll let you know when the recovery blend drops!